Theme: Family Travel

Location: Beijing, COTTM

16 -18 Apr 2018

Market Focus: China

The first in-market event during the 2018 EU-China Tourism Year will take place in Beijing. This workshop will focus on Family travel and will appeal to European business seeking to tap in to this core outbound business from China.

Located in Beijing, COTTM is a very suitable platform to display tourism products to an outbound operator audience. No other exhibition in China is 100% B2B focussed and dedicated solely to the outbound market. The show has the support of China National Tourism Administration (CNTA) with its dedicated research institute (the China Tourism Academy – CTA) regularly presenting research intelligence at the show.

60% of Chinese outbound tourists travel together with their family members by default, where more and more families are also going on self-organized trips, in pursuit of quality time for the whole family in preference to the pace of mass market package tours.

Who will attend?

Click here to view delegate list.

The theme of the events in Beijing will be Family Travel and the Chinese market.  The B2B networking and conference at COTTM will relate to this theme, application to participate is sought by the following types of European operators, or any company seeking to expand in this market segment:

  • Attractions
  • Museums
  • Retail
  • Gastronomy
  • Hotels
  • Experiential
  • Transport
  • Sports & Recreation

Activities and Works

B2B Matchmaking

Monday, 16th April 2018 AM


Monday, 16th April 2018 PM


Monday, 16th – Wednesday, 18th April

The Great Wall Hotel Beijing

10 E 3rd Ring Rd N, Chaoyang Qu

Beijing Shi, China, 100125

Venue for the China Travel & Tourism Market (COTTM)

China National Agricultural Exhibition Center

16, Dongsanhuan north Rd., Chaoyang District, Beijing

China Travel & Tourism Market (COTTM)

China National Agricultural Exhibition Center

16, Dongsanhuan north Rd., Chaoyang District, Beijing

08:00 Registration
08:50 Welcome
09:00 Appointments
10:36 Coffee Break
11:00 Appointments
13:00 Lunch



14:30 Welcome Address
14:45 Trends in the market: introducing the Family Travel sector
15:00 What Chinese families are looking for when travelling in Europe, Educational Concept with  Combination of learning and travel
15:20 Cross industry alliances for collective growth: Shopping experience in Europe
15:40 Increase visibility within Chinese potential tourists
16:00 Q&A
16:20 Conclusions
Monday 16 – Wednesday 18 April

European Commission Stand: 525

Partnerships in European Tourism lounge: 539


National Agricultural Exhibition Center
Chaoyang Qu, Beijing Shi

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Interested in attending?Express your interestFind out moreRegistration coming soon

Location: Beijing
Registration opens September 2017, please come back on or after this date to register.