Europe Plans Matchmaking to Promote Itself to China and the USA

July 14, 2017 12:00 pm

Europe is planning a programme of educational conferences and matchmaking events to promote itself as a tourist destination to some of the world’s most important outbound travel markets. The programme, named Partnerships in European Tourism, will see a series of...

Arrangement On The Implementation Of The 2018 EU-China Tourism Year

June 29, 2017 9:03 am

ARRANGEMENT ON THE IMPLEMENTATION OF THE 2018 EU-CHINA TOURISM YEAR between Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs of the European Commission and China National Tourism Administration of the People’s Republic of China. On 12 July 2016, at the...

New Government Initiatives to Attract Chinese Tourists

May 16, 2017 9:36 pm

With China now the world’s richest country by GDP and with an increasingly affluent middle class, often willing to spend high sums of money purchasing luxury goods abroad, destinations around the world are battling fiercely to attract the rapidly growing...